There is a new generation emerging worldwide. A generation that will forever read food labels, not for calories or fat content, but to make sure that they will not die if they eat it.   A generation of children who will grow up always wearing a medical bracelet, carrying an EpiPen,  and eating their meals alone and separate from their classmates.  A generation that for reasons not fully understood, are twice as likely to have a life threatening food allergy than someone born just 10 years earlier.

Generation Allergy has a shared vision:

• Knowledge is Power: No mother should feel alone and helpless when facing this new and frightening life of  managing food allergies.
• The latest research, treatments and causes of this generational epidemic should be easily accessible, shared and discussed.
• We will have a unified voice to drive change in the nation’s public schools and major industries of food, pharmaceuticals and health and beauty products.

Founded by two moms to help and support other parents of this emerging Generation Allergy, this website is a place to learn and share ideas, recipes, emotions and experiences about living a life with food allergies that is safe, simple and survivable.